"We Are Never Ever Getting Back Together" Song Meaning

"We Are Never Ever Getting Back Together" was released as a single from her new album Red August 13, 2012 and broke all sorts of records.

What is this song about?

Taylor was in the recording studio and "this guy walks in that was a friend of my exes and starts talking about how he’s heard we were getting back together and that was not the case,” Swift said. ”When he leaves, Max and Johan [the writers] are like, ‘So what’s the story behind that?’ And so I start telling them the story of break up, get back together, break up, get back together, just, ugh, the worst.” (Taylor Swift, interview with ABC Cynthia McFadden)

It took a while to figure out, but the song is about Jake Gyllenhaal. Here are the clues, mostly from the video:

• The opening is a city scene much like New York where they had their romance. 
• She is wearing a gold bracelet and scarf in the video, the bracelet a gift from her birthday from Jake and the scarf is an item of his she wore when she dated him. An item the "boyfriend" gives her in the video. 
• In one of the scenes there is snow. Taylor and Jake dated in the winter and it was definitely snowing. They dated from October 2010 to December 2010, and then a little in January and February 2011.
• The "ex" is wearing a blue puffer jacket, one like Jake wore while they were dating. His was full sleeve, the "boyfriend's" was sleeveless. 
• They broke up in December 2010 and he tried to get back together a month later in January/February 2011, "We haven't seen each other in a month." 
• In one of the scenes Swift is seen with teacups and plates in a kitchen, Taylor and Jake had coffee dates while they were together. 
• The boyfriend has a beard, much like Jake did while they were dating. 
• Last of all, the boyfriend looks a little like Jake.

Click here for the lyrics, "We Are Never Ever Getting Back Together"